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How To Personalize Your LinkedIn Profile URL

By: Wendy LugoSantiago

When you first open a LinkedIn account, LinkedIn gives you a generic URL.  It looks something like that: http://www.linkedin.com/in/123456789.  Since it is really hard to remember a string of numbers, it is better if you get your own branded URL.  Additionally, it just looks better in your signature blog when the URL is branded.  LinkedIn makes it ... [ Read More ]

How To Make Your LinkedIn Feed More Exciting

By: wlugosantiago

Have you had that happen to you, that you look into your LinkedIn feed and it is just plain boring?  Nothing in your feed is interesting.  You can't engage since there is nothing to engage with.  LinkedIn's feed is curated by an algorithm.  So, what are you doing lately in LinkedIn? Because LinkedIn is a social network, LinkedIn's system tracks and ... [ Read More ]

The 3 Key Elements to Make Your LinkedIn Headline Stand Out

By: Wendy LugoSantiago

You are happy that you finally have condensed the vision and mission of your business into your 30-seconds elevator speech.  Going to the next piece of the puzzle, you decide to work on your LinkedIn profile.  At the very beginning of your LinkedIn profile, you see your professional LinkedIn headline. Now, LinkedIn is asking you to condense your ... [ Read More ]

10 Types of Content to Consider for Your Business

By: Wendy LugoSantiago

  What type of content can I create?  I get this question a lot from my clients.  It depends on who is your target audience, what is your industry and what do you want to share.  Overall, here is a list of different content types that work with a wide variety of audiences: 1. Graphics With Quotes - These are images that invoke certain ... [ Read More ]

5 Tips For Your Best Social Media Profile!

By: Wendy LugoSantiago

One very important factor in social media is your social media profile.  With your profile you will attract attention and it gives people their first impression about you.  Does yours look professional?  Does it use keywords, so your target audience would find you? Here are 5 tips to make the best out of your social media profile: 1. Optimize ... [ Read More ]

How to Set Achievable Goals For Your Social Media Campaign

By: Wendy LugoSantiago

In order to achieve anything in life, you need to have a clear picture in your mind of what you want to achieve.  This is the case in every aspect of your life – and with social media.  Beyond picturing the end result in your mind, you need to write your goal down, so it is more tangible.  In social media, goals are very important as well.  Once ... [ Read More ]

Twitter Lists: How to Find Relevant Lists to Follow

By: Wendy LugoSantiago

Twitter has over 300 million users.  It is such a big social network and the tweets race by so quickly.  It is hard to find people to connect with in Twitter if you are short on time.  Yes, you can look for people that would be interesting to you with hashtags.  You type in your hashtag and you start reading tweets.  If you like one that sounds ... [ Read More ]

Twitter Lists: How to Create One and Why You Should

By: Wendy LugoSantiago

How can you cut through the jungle of tweets in Twitter to find tweets that you are interested in?  Twitter lists are the answer!  With Twitter lists, you can categorize your followers and people you are interested in - even if they don't follow you. It is easier to keep in touch with people you are interested in through Twitter lists.  Instead of ... [ Read More ]

7 Free Options For A Blogging Calendar

By: Wendy LugoSantiago

Blogging has been on my mind lately.  When is a good time to blog?  What do I want to blog?  How do I find the time to blog?  That last one is a big one for me.  In order to be more organized, I decided to do a blogging calendar. How do I find the time to blog? The solution: a blogging calendar to keep me organized! [tweetthis]How do I find the ... [ Read More ]

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Testimonial

"Wendy is an amazing business partner for anyone looking for a Social Media Consultant who genuinely cares and takes a personal interest in your business. She helped me to develop a strategy and generously shared her knowledge. She follows through on the smallest of details. I appreciate Wendy's energetic, positive and fun personality. Thank you, Wendy!."
Janice LaVore-Fletcher, Founder and President, Christian Coach Institute

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Latest from the blog

How To Personalize Your LinkedIn Profile URL

When you first open a LinkedIn account, LinkedIn gives you a generic URL.  It looks something like that: http://www.linkedin.com/in/123456789.  Since ... [ Read More ]

How To Make Your LinkedIn Feed More Exciting

Have you had that happen to you, that you look into your LinkedIn feed and it is just plain boring?  Nothing in your feed is interesting.  You can't ... [ Read More ]

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